Regional Manager

Company: Planet Fitness - PF Baseline Fitness
Location: Palm Desert
Posted on: February 19, 2026

Job Description:

Job Description Job Description Benefits: Dental insurance Employee discounts Health insurance Parental leave Training & development Vision insurance Job Title: Regional Manager Reports to: VP of Operations Status: Full Time/ Supervisor/Exempt Job Summary Responsible for a specified geographic region of Planet Fitness locations including the overall top line revenue and bottom-line profitability of that region. Regional Managers will have between 10 and 40 PF locations per region. Regional Managers will have a 2-8 District Manager direct reports with up to 40 Club Managers reporting in-directly through the District Managers. Essential Duties and Responsibilities Maintain outstanding and consistent customer experience throughout all Planet Fitness locations in the region. Review and analysis of daily, weekly, and monthly club and regional level key performance indicators to identify club performance trends and outliers. Effectively manage communication with all operations personnel within region including consistent communication with District and Club Managers. Manage all budgets for region including sales, payroll, and expense budgets. Identify any potential operational or financial deficiencies in each club in the region. In conjunction with the District Managers, develop an action plan that addresses these deficiencies, ensures proper implementation, and follow up. Report back on the success of action plan, make changes if necessary. Responsible for annual sales budgets and KPI targets for District and Club Managers. (includes partnership with finance) Manage vendor, landlord, and contractor relationships. (partnership with Matt/Bernie) Responsible for the hiring, coaching, development, reviews, and potential disciplinary actions of District Managers within region. Approve Club Manager monthly bonuses. Ensure all operations, HR, and marketing processes and initiatives are fully executed at the club level. Manage the opening of new and acquired locations within region including pre-sale, grand (re)opening, club remodel, or re-equip. Responsible for all escalated member and employee issues. Strategic Recruiting/bench building Planning/backfilling for DM vacancy Establishing/fostering relationships with PFHQ and another franchisees/Public image Regional Manager Work Schedule The Regional Managers job is to manage all aspects of the Planet Fitness business within the region. Depending on the regions geography and number of PF locations within a region, the amount of time a Regional Manager should be in the clubs will vary but the goal will be to visit clubs that either need extra attention or have the most volume the most frequently. Essential Behavior Requirements Communication: arguably the most important job responsibility of the Regional Manager. District and Club Managers rely on the Regional Manager to keep them informed on companywide updates, franchise group initiatives and day-to-day operation updates. Furthermore, the ownership group relies on the Regional Manager as their insight into the club operations. Customer Service: communicates and interacts with customers (including coworkers and the public) in a way that exceeds the customers wants and needs. Listening: actively listens to customers, (includes coworkers and the public) empathizes (sees the situation from the customers perspective) and works together to solve the problem. Problem Solving: recognizes and defines problems; analyzes relevant information; encourages alternative solutions and plans to resolve situations; seeks additional assistance when needed. Diplomacy: demonstrates tact and skill in all interactions while using appropriate behavior and language. Minimum Qualifications Honesty and good work ethic High school diploma Willingness to travel At least 2-3 years of multi-unit experience overseeing a minimum of ten locations at once. Strong customer service skills Strong communication, organizational and leadership skills Basic computer proficiency Physical Demands Standing and walking at least 50% of the time Talking in person or on the phone at least 50% of the time Must be able to lift to 50 lbs. less than 10% of the time. Benefits Dollars for Scholars Program Employee Appreciation Program Free Membership for self and one family member or friend Team Member Support Team Health, Dental and Vision Insurance Critical Illness Insurance Short Term Disability Insurance Accident Insurance Voluntary Life Insurance Pet Insurance HSA Advancement Opportunities Monthly Vehicle Allowance Monthly Cell Phone Allowance Unlimited PTO Check us out on LinkedIn at: Planet Fitness - PF Baseline Fitness

Keywords: Planet Fitness - PF Baseline Fitness, Vista , Regional Manager, Sales , Palm Desert, California